Sunday, August 5, 2012

Women and Technology - Leaping forward

The fast development of modern technologies and accessibility of information has brought about substantial changes to the ways women interact today. Many studies show female users are the most valuable consumer internet and e-commerce companies. 

Brian Solis’s 2010 analysis shows females are the majority of visitors on Twitter, Facebook,, Docstoc, Flickr, Myspace, Ning,, uStream,, Bebo and Yelp. Sheryl Sandberg, COO of Facebook says women are not only the majority of its users, but drive 62% of activity in terms of messages, updates and comments, and 71% of the daily fan activity.

However the number of women going into technology continues to lag behind that for men. More here.

“Around the world, women are not full partners in driving the creation of new technology that will define their lives. This is not good for women and not good for the world. Women need to assume their rightful place at the table creating the technology of the future.”...............AnitaBorg, Founder, Institute for Women and Technology.

Sheryl Sandberg, the COO of Facebook has this suggestion on how to close that gap “Let your daughters play video games. Encourage your daughters to play video games!”

Microsoft partnered with 85 Broads on a remote working survey to kick off the “Your Office, Your Terms” campaign, to educate women on the benefits of remote working and the technologies. 85 Broads is a global women’s network whose mission is to generate exceptional professional and social value for its members.

Carolyn Leighton founded WITI, primarily a U.S. based networking group now a leading worldwide organization dedicated to empowering women worldwide to achieve unimagined possibilities and transformations through technology, leadership and economic prosperity.


  1. hi katrina, i do agree on encouraging women to progress in the technological world. i especially agree on women being more innovative on technical gadgets and softwares..
    BUT i certainly disagree on playing computer games! may as well learn learn how to cook - more resourceful and can open small 'stall foodie' business.
    selamat berpuasa

  2. Salam Ramadan CV,
    My village elders r very fwd thinking, rqtd an IT center fm Ministry of Rural Development n for the last 4yrs, we have a tiny IT facility for the community - conduct monthly classes (voluntary instructors mostly IT graduates fm this village) FOC for young and old.. even the ladies operating Nasi Lemak/kueh/ stalls attended!

    My SIL is in Multimedia Uni and her team go to villages too to bring awareness and conduct special programs to the masses.

  3. Hi, all I can say is money will be of no use if no women....and all men will be fat!
    James Bond will be trimming his finger nails, ha ha.
    Have a nice day and keep a song in your heart.